Training Series

The Chamber of Commerce of West Alabama is pleased to offer a range of training suitable for your business, no matter your needs.

Our in-class sessions offer hands-on seminars in a traditional classroom setting led by experts in their field, while our interactive, instructor-led online Ed2Go courses allow you to set your own schedule and train at your convenience.

View both classroom and online training classes below.

The Spring Small Business Training Series is presented by Goosehead Insurance | Kyle McAdams Agency

June 9, 2022
8:30 a.m. – 12:00 p.m.
Shelton State Community College
Cost: $89 per Chamber member, $99 per non-member

Workshop Overview:
Take your Excel proficiency beyond Beginning and Intermediate Excel by enrolling in Advanced Microsoft Excel 2016.  This class will cover tables and pivot charts, financial functions, macros, workbook protection and more. A thorough knowledge of beginning and intermediate MS Excel is required.  Excel Advanced 2016 Workbook and a flash drive with training activities will be provided.

Workshop Lead: Joseph Moore, Certified Microsoft Office Specialist (MOS)

June 28, 2022
8:30 a.m. – 12:00 p.m.
Chamber of Commerce
Cost: $59 per Chamber member, $69 per non-member

Workshop Overview:
Too many companies execute a hit and miss approach to their marketing. This results in an occasional win but mostly a lot of wasted time, effort, and money!
A better approach is to implement a structured marketing process that focuses your efforts on the highest payoff activities, resulting in increased leads, conversions, and new customers. Marketing that works!
You will love this session with a written blueprint on how to build an Empowered Marketing Plan for your business.
What You Will Learn:

  • How to select your target market
  • How to clarify your marketing message so prospects will listen and respond
  • How to select the right media tactics
  • How to build an effective marketing funnel
  • The importance of installing a metric system and a "learn-as-you-go" approach
  • How to convert first time customers into loyal fans
  • The business systems you need to ensure steady growth

  • Workshop Lead: Gene Lewis, Empowerment Strategies

Carolyn Tubbs
Director of Education Programs
(205) 391-0556 |

COVID-19 Training and Resources

In an effort to support the businesses in our community, The Chamber of Commerce of West Alabama has been hosting a series of conference calls and webinars to help businesses and their employees. Topics include funding, healthcare, education, and mental health resources. The sessions have been recorded and are archived in the COVID-19 resources section of our website.